URL shortening service 50 Cent and Lady Gaga sounds stupid [Video]

Internet

Kat Hannaford — the world really needs more Sunflower? One backed by Lady Gaga, 50 Cent and Pepsi on it? A man who is governed by the Director-General described almost exclusively by the fact that he lives in New York is the hipster of the LES (lower-East Side)?

I think not, but Bre. ad is coming, whether we like it or not-and if you follow any celebrities or brands on Twitter and Facebook, you get a far more peeved than in the case are the same false cock shots.

The principle of the Bre. ad stems from celebrities and brands desire to maintain the fans on their channel, when linking is something. Say, for example, Lady Gaga, Madonna YouTube video wants to link to, or in the example, the Bre. ad 50 Cent here link to his video with Val Kilmer (snicker), the user clicks the link, and instead of a redirect now, instead of looking for a new start page only displays a preview of where is the link you after five seconds, but also the original tweet. As Betabeat.com says, "who wants to click a link, just to spend five seconds, an eternity in the time of the web site, at the same Tweet background billboard before landing on the actual link?"

It will be interesting to see if all the celebrities and brands other than what is indicated here, in fact, log on to a big ad. For users, however, will be the case, how many celebrities are violated or unfollow, unlike in those five seconds long. [Bre. ad through BeatBeat]

InMobi Launches SmartPay, Global Mobile Payment Service

InMobi has launched SmartPay, a global mobile payment service that will enable app developers, game companies, and content providers in the mobile content and virtual goods space to expand their business and monetize their users quickly by providing a one-time, no setup cost, single point of integration across multiple countries.
The solution offers consumers a seamless, pure mobile checkout experience using secure, direct to carrier billing to start, but expanding to all forms of mobile payment methods including credit cards, PayPal, and local mobile wallets by the end of the year.

“Today’s mobile payment options are basic transaction pipelines and offer very little beyond providing transactional support. InMobi SmartPay™ is a ‘performance based’ payments platform that provides data and insights through an easy to use interface, which help merchants optimize conversion paths, product offering, and pricing to maximize their ROI. Developers can also track advertising performance from impression all the way through to conversion. The result is better ad targeting, higher conversion rates & better revenues.”

“InMobi SmartPay™ technology automatically recognizes the country, handset, operator and OS of the consumer and dynamically serves the buying path most likely to convert. With 4.2 million possible combinations, automating this task is a huge benefit to developers.”[blog]

InMobi’s SmartPay currently supports 7 countries (US, UK, Germany, Indonesia, India, Malaysia, and South Africa) and plans to expand to 30 countries by end of this year.
Given that InMobi has witnessed phenomenal success in non-US markets, this seems to be the logical move by being more developer friendly and hence, be the pipe that enables transactions across platforms.

The road however isn’t going to be smooth for the team, as there are multiple options (for payment plus there is quite a mafia everywhere) and integrating payment systems across different countries will entail its own friction.
Of course, if this succeeds, InMobi will be a super awesome acquisition target.
What’s your take?

View the original article here